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Showing posts from March, 2015

E commerce valuations: Bubble or for real?

As I am writing this post, the only thing I know is that people in India are all talking about one thing that has captured their minds- Flipkart/ Snapdeal/Amazon. Different people have different reasons to speak about it- Ladies speak of discounts & sales online- Men wonder about how much weight will reduce from their pockets due to this. Nevertheless, in midst of this chaos, the promoters of these companies are making moolah like it's no tomorrow. So lets try n understand the ecommerce space. First of all, ecommerce refers to any activity/thing which provides an option to make payments via online portals whether it is internet banking, credit cards, debit cards & finally the medium most important to India- Cash on Delivery. So, summed up, makemytrip is as much ecommerce as is snapdeal, though both are as different in their offerings as chalk & cheese. Makemytrip operates in travel & tourism, whereas snapdeal operates in retail sector. The reason why th